Most recent posts
Get the latest tips and strategies for growing your Shopify store with Simple Bundles. Learn bundling tactics, app comparisons, and lessons from real merchant success stories.
How off-road and overlanding stores increase AOV by selling kits
Off-road and overlanding customers are buying complete upgrades for their rigs. This article explains why kit-based selling dramatically increases AOV for Shopify stores by packaging compatible components into pre-built kits or bundles.
Basil Khan
·
Jun 10, 2026
How to sell automotive vehicle parts on Shopify without drowning in variants
Why bundles are a better way to sell fitment-based kits: merchants can create clean, platform-specific product pages while tracking shared components like lights, brackets, and harnesses at the inventory level.
Basil Khan
·
Jun 10, 2026
Father’s day bundle ideas from brands doing gifting right
See how brands are using Father’s Day product bundles to make gifting easier and drive larger carts.
Tina Donati
·
Jun 01, 2026
The product bundle pricing secrets premium brands use
Product bundle pricing is one of the most effective ways to increase average order value. This guide explores the psychology and economics behind successful bundling, including why bundles increase perceived value, how top brands structure their offers, and the pricing frameworks that drive results.
Basil Khan
·
Jun 01, 2026
A better way to sell bundles on Shopify POS
This guide breaks down how Shopify POS bundles actually work, the limitations of native bundling, and how growing brands create flexible bundle experiences with real-time inventory syncing and smooth in-store checkout flows.
Basil Khan
·
May 27, 2026
How to build three-pack bundles customers can’t resist
The article walks through a four-step setup framework, including SKU mapping, automatic inventory syncing, and order testing, while also sharing conversion best practices to help three-pack bundles increase AOV and drive more sales.
Basil Khan
·
May 21, 2026
How off-road and overlanding stores increase AOV by selling kits
Off-road and overlanding customers are buying complete upgrades for their rigs. This article explains why kit-based selling dramatically increases AOV for Shopify stores by packaging compatible components into pre-built kits or bundles.
Basil Khan
·
Jun 10, 2026
How to sell automotive vehicle parts on Shopify without drowning in variants
Why bundles are a better way to sell fitment-based kits: merchants can create clean, platform-specific product pages while tracking shared components like lights, brackets, and harnesses at the inventory level.
Basil Khan
·
Jun 10, 2026
Father’s day bundle ideas from brands doing gifting right
See how brands are using Father’s Day product bundles to make gifting easier and drive larger carts.
Tina Donati
·
Jun 01, 2026
The product bundle pricing secrets premium brands use
Product bundle pricing is one of the most effective ways to increase average order value. This guide explores the psychology and economics behind successful bundling, including why bundles increase perceived value, how top brands structure their offers, and the pricing frameworks that drive results.
Basil Khan
·
Jun 01, 2026
A better way to sell bundles on Shopify POS
This guide breaks down how Shopify POS bundles actually work, the limitations of native bundling, and how growing brands create flexible bundle experiences with real-time inventory syncing and smooth in-store checkout flows.
Basil Khan
·
May 27, 2026
How to build three-pack bundles customers can’t resist
The article walks through a four-step setup framework, including SKU mapping, automatic inventory syncing, and order testing, while also sharing conversion best practices to help three-pack bundles increase AOV and drive more sales.
Basil Khan
·
May 21, 2026
15 product bundling tips + real ecommerce examples
In this guide, we’ll share 15 product bundling tips, real ecommerce examples, and Shopify-specific strategies to help you create bundles customers actually want to buy.
Tina Donati
·
May 19, 2026
How to increase AOV without discount addiction on Shopify
Learn how Shopify brands increase AOV without relying on constant discounts using bundles, upsells, free shipping thresholds, and smarter merchandising.
Tina Donati
·
May 15, 2026
10 questions to ask before hiring a Shopify growth agency
This guide covers 10 important questions every brand should ask before signing with an agency. From understanding their experience with Shopify and CRO to evaluating reporting, retention strategies, paid media expertise, and communication processes.
Tina Donati
·
May 13, 2026
How Shopify brands can set up a free gift with purchase
This guide explains how to create free gift with purchase promotions on Shopify using native discounts, bundle apps, and automation tools. Learn how to add gifts automatically, boost AOV with cart upsells, and create a smoother customer experience.
Basil Khan
·
May 13, 2026
Mother’s Day product bundles you can build in under 5 minutes
You have to see these bundle examples.
Tina Donati
·
May 06, 2026
The top web development agencies for Shopify Plus & Enterprise
A curated list of standout agencies trusted by our clients, Shopify Plus, and other enterprise brands.
Tina Donati
·
Apr 29, 2026
Cart Transform vs. order editing: which method is handling your bundle orders?
Understanding which one applies to you can save a lot of confusion when you're reviewing orders or troubleshooting fulfillment.
Basil Khan
·
Apr 17, 2026
Why Shopify subscription bundle orders break (and how to fix them)
Here's the thing about subscription orders: they don't go through Shopify's standard checkout. And that changes how bundle contents get added to orders.
Basil Khan
·
Apr 10, 2026
Shopify shows bundle out of stock but you have inventory? Here’s why
The inventory is there. You just need to help Shopify see it.
Basil Khan
·
Apr 09, 2026
How to set up your bundle fulfillment workflow before it hurts CX
Bundle fulfillment works differently than single-product orders. If your team doesn't understand those differences, mistakes are inevitable.
Basil Khan
·
Mar 27, 2026
How to build a Shopify fulfillment workflow for bundles
This strategy takes five minutes and requires no code.
Basil Khan
·
Mar 26, 2026
AI product bundling for Shopify using real purchase data
Use AI to generate Shopify product bundles from real customer purchase history. Discover high-converting bundle ideas automatically and increase AOV faster.
Basil Khan
·
Mar 23, 2026
How to create and sell TikTok Shop bundles with Shopify
Learn how to sell product bundles on TikTok Shop with Shopify, including how to publish bundles, sync inventory, fulfill bundle orders, and market them through TikTok content, creators, and LIVE shopping.
Lichen Zhang
·
Mar 19, 2026
How to sell and manage bundle orders from third-party channels
Explore how to manage bundle orders from third-party sales channels using Order Editing, Associated Orders, and Single-SKU Inventory Sync in Simple Bundles.
Basil Khan
·
Mar 13, 2026
How to manage multi-location inventory for Shopify bundles
This guide explains why Shopify bundles can show zero available even when components are in stock, and how Simple Bundles calculates inventory across locations.
Basil Khan
·
Mar 10, 2026
8 product bundling strategies that won't ever fail you
Explore proven product bundling strategies, including mix-and-match bundles, BOGO offers, gift sets, and custom bundles that increase sales and customer satisfaction.
Tina Donati
·
Feb 19, 2026
The best Shopify affiliate programs apps (2026 tested)
Affiliate marketing is basically paid ads, except you only pay when you make a sale.
Lichen Zhang
·
Feb 18, 2026
How to get bundle custom attributes to your fulfillment team on Shopify
When the parent bundle disappears, the attributes go with it. Here's how to avoid that.
Basil Khan
·
Feb 11, 2026
How brands are using bundles for Valentine’s Day procrastinators
Below are a few of our favorite Valentine’s Day bundle examples we’ve already seen from brands using Simple Bundles.
Tina Donati
·
Feb 04, 2026
Can you sell bundles on Shopify POS? Here's what works
Can you sell bundles on Shopify POS? Yes. Compare Shopify Bundles vs Simple Bundles for POS, features, limitations, and step-by-step setup for omnichannel retail.
Lichen Zhang
·
Feb 03, 2026
How to sell product bundles in your retail store with Shopify POS
A customer should be able to build the same bundle whether they're on your website or standing in your store.
Basil Khan
·
Jan 30, 2026
The real economics of free gift offers in ecommerce
The strategy behind profitable free gift bundles, how to structure gwp, bogo offers, and upsell mechanics that actually boost sales.
Basil Khan
·
Jan 30, 2026
Shopify bundle app features: What to look for before you install one
Choosing the wrong Shopify bundle app can cause overselling, fulfillment issues, and broken inventory syncing. Learn which bundle app features actually matter before you scale.
Tina Donati
·
Jan 26, 2026
The 5 best Shopify dropshipping apps (2026 tested)
Modern dropshipping apps have evolved far beyond simple product imports.
Lichen Zhang
·
Jan 20, 2026
How to send bundle order data to your analytics, ERP, or custom systems
The bundle relationships exist. Now your external systems can finally see them.
Basil Khan
·
Jan 19, 2026
Upsell opportunities every brand should use
This guide breaks down 7 practical upsell opportunities, including complete-the-set bundles, tiered upgrades, value-add upgrades, multi-packs, add-on services, and BOGO offers.
Ashley R. Cummings
·
Jan 19, 2026
How to price individual items differently within a single bundle
Instead of one bundle-wide price or percentage discount, every product can have its own adjusted price.
Basil Khan
·
Jan 15, 2026
7 omnichannel retail trends reshaping ecommerce in 2026
AI search, predictive inventory, social commerce, and connected in-store experiences are reshaping retail. Here are the top omnichannel retail trends brands need to know for 2026.
Ashley R. Cummings
·
Jan 08, 2026
How product add-ons turn your bundles into upsell machines
Product add-ons give shoppers a choice: the base bundle on its own, or the bundle plus whatever extras make sense for them.
Basil Khan
·
Jan 06, 2026
How to create printful product bundles on Shopify
Bundle Printful products in Shopify the right way with Simple Bundles so every order breaks into real Printful line items for smooth, automatic fulfillment.
Lichen Zhang
·
Jan 05, 2026
How to build a better bundle inventory management system
This guide explains why bundle inventory management often breaks down as brands scale, and how to keep bundles accurate, available, fulfillable, and profitable.
Tina Donati
·
Dec 10, 2025
How to Create Bundles on Shopify: Step-by-Step Setup + Proven Strategies
This article is a step-by-step guide for merchants who want to boost average order value and improve their online store merchandising strategy.
Tina Donati
·
Dec 09, 2025
Retail pricing strategies and what customers actually pay
Master the three types of prices customers respond to: expected, acceptable, and actual. Plus get data-backed retail pricing strategies for higher margins.
Tina Donati
·
Dec 09, 2025
10 types of discounts that increase sales without hurting your brand
This article breaks down the psychology behind types of discounts, the risks of overusing them, and how to build a discount strategy that boosts sales without eroding your margins or your brand.
Tina Donati
·
Dec 05, 2025
Shopify bundle apps: your guide for fulfillment success
When you’re managing multiple warehouses, the complexity can skyrocket. This guide helps you to choose and implement the perfect Shopify app for product bundles, transforming your multi-warehouse fulfillment into a seamless, profit-generating machine.
Lichen Zhang
·
Nov 11, 2025
Top 5 Shopify print on demand apps (2026 tested)
This guide shares insights and recommendations necessary to navigate print on demand apps for your ecommerce store, ensuring your Shopify store thrives with the perfect POD partnership. Discovering the Power of Print-on-Demand for Your Shopify Store Have you ever envisioned offering a vast array of custom products without
Lichen Zhang
·
Nov 06, 2025
The 5 best Shopify review apps (2026 tested)
Are you ready to truly elevate your Shopify store? Customer reviews are more than just stars; they are the bedrock of online commerce. Selecting the right review app is a critical decision, directly impacting your store's reputation and bottom line. This guide will walk you through the top
Lichen Zhang
·
Nov 06, 2025
Health and wellness marketing strategies to win a $6.8T industry
Winning in health and wellness is about mastering the fundamentals.
Tina Donati
·
Nov 05, 2025
Shopify bundles: is a single-SKU or multi-SKU approach right for you?
It might seem like a small detail, but choosing the right bundling strategy can make a huge difference in how smoothly your online store and fulfillment operations run. Let’s break it down.
Lichen Zhang
·
Nov 05, 2025
Your guide to collecting reviews for bundled products on Shopify
Reviews on product pages play a major role in conversions, especially for Shopify bundles.
Lichen Zhang
·
Oct 31, 2025
How to Choose Which Products to Bundle (A Data-Driven Strategy for Shopify Stores)
If you’re already experimenting with bundles, this is a great way to refine your product bundling strategy.
Tina Donati
·
Oct 24, 2025
Want to offer free gifts on Shopify? Here's how
Looking to surprise your customers with a free gift with purchase on your Shopify store? If you’re clearing out extra stock, launching a new product, or simply adding a thoughtful touch to boost sales, gifting is a time-tested way to build loyalty and increase average order value (AOV)
Lichen Zhang
·
Oct 20, 2025
Types of Bundles You Can Create on Shopify (+ Examples)
With the right approach (and the right Shopify app), bundles can become one of the most profitable parts of your online store.
Tina Donati
·
Oct 16, 2025
Thinking of launching an online store? Read this first
We're going to explore what it really means to launch an online store, sharing insights, tips, and a healthy dose of reality, all aimed at making your journey smoother and more successful.
Lichen Zhang
·
Oct 14, 2025
How to bundle products in Shopify (without an app)
While apps offer convenience, understanding the manual methods provides greater control, potentially saves costs, and deepens your understanding of Shopify's capabilities.
Lichen Zhang
·
Oct 14, 2025
How bundles improve retention (keeping your profits from evaporating)
How product bundling improves retention, increases AOV, and boosts profitability. Learn bundling strategies that optimize customer experience.
Tina Donati
·
Oct 06, 2025
The future of AI for ecommerce: prompts, tools, and tactics to drive sales
The most practical AI use cases in ecommerce today—complete with detailed prompts.
Tina Donati
·
Sep 29, 2025
These are the best Shopify bundling apps (2026 tested)
No matter which tool you choose, the key is to bundle smarter.
Tina Donati
·
Sep 15, 2025
B2B and wholesale bundles on Shopify: setup, pricing, and fulfillment
When buyers know exactly what they’re getting, when it will arrive, and how much it will cost, they’ll keep coming back.
Tina Donati
·
Aug 27, 2025
How to create high-converting product bundles for beauty brands
Beauty shoppers are buying clarity, confidence, and transformation. Your bundles should reflect that.
Tina Donati
·
Aug 07, 2025
How to create print-on-demand product bundles in Shopify
Learn how to create print-on-demand product bundles on Shopify without inventory issues, split shipments, or fulfillment errors. Includes Printful, Printify, and Shopify bundle tips.
Tina Donati
·
Jul 28, 2025
How 1r Agency and DIBS Beauty made mix-and-match bundles feel effortless
DIBS Beauty really raised the bar with one of the smoothest, most thoughtful bundle setups we’ve seen on Shopify.
Tina Donati
·
Jul 28, 2025
6 best Shopify subscription apps (2026 tested)
With so many apps to choose from, we’ve narrowed down the top five subscription apps used by merchants on Shopify based on popularity, performance, and flexibility. We’ll also walk through an approachable framework to help you choose the best fit for your store.
Lichen Zhang
·
Jul 14, 2025
What are Infinite Options bundles on Shopify and when do you use them?
If you’re a Shopify merchant looking to offer customizable product bundles without the hassle of creating hundreds of variants, infinite options bundles are a flexible, scalable solution.
Lichen Zhang
·
Jul 14, 2025
How to manage inventory for product bundles on Shopify
How apps like Simple Bundles make it easy to automatically sync inventory between bundles and their components.
Lichen Zhang
·
Jul 14, 2025
Ads aren’t driving profit? Look here first
(Hint: It’s not your CTR—it’s your PPS.)
Tina Donati
·
Jun 19, 2025
Tips for finding product-market fit in ecommerce
Often, the problem isn’t your product. It’s how you’re talking about it.
Tina Donati
·
May 20, 2025
Quick framework for increasing retention with product bundles
This article shows you how to go beyond soft metrics and start tracking and improving retention through smarter bundling.
Tina Donati
·
May 06, 2025
How NEOM streamlined bundling across ERP, WMS & sales channels
NEOM needed a solution that could untangle bundles and their backend systems—and help them scale with less friction.
Tina Donati
·
Apr 28, 2025
How Henson Shaving grew AOV by 21% without using discounts
How Henson Shaving Increased AOV by 21%—Without Compromising Their No-Discount Philosophy
Tina Donati
·
Apr 14, 2025
How Blake Mill grew bundle engagement with high-intent customers
For a brand built on bold, statement-making designs, Blake Mill needed a way to help customers discover more of what they love—without relying on chance.
Tina Donati
·
Mar 12, 2025
How Oliver Cabell drove 15% in sales with product bundles
The solution that drove 15% of total sales from bundled products and saved 40+ hours per month.
Tina Donati
·
Mar 05, 2025
8 must-try BFCM bundles to boost your AOV in 2026
Looking for product bundle inspiration this holiday season? Start here.
Tina Donati
·
Oct 15, 2024
Want bundles like Glossier? A step-by-step guide
Glossier's bundles bring together the essentials—offering shoppers a straightforward experience from discovery to checkout. If you’re looking to craft a bundle experience like Glossier's, both online and in-stores, you’re in the right place!
Lichen Zhang
·
Oct 14, 2024
How Revel Nail boosted bundle efficiency by 80%
By reducing bundle fulfillment issues by approximately 80% and consolidating three separate bundling apps into a single, streamlined solution, here's how Revel Nail’s backend operations are now as polished as the nails they help create.
Tina Donati
·
Aug 19, 2024
Top ways to overcome customer objections in 2026
Customer doubts are more present than ever. Here's how to effectively address them.
Tina Donati
·
Aug 15, 2024
How to sell product bundles on the Shop Channel
Exciting News: Product bundles are now compatible with Shop!
Tina Donati
·
Jun 28, 2024
Increasing AOV with a full-funnel product bundle strategy
Let’s talk about where, how, and why you should be using product bundles across your marketing funnel.
Tina Donati
·
Jun 12, 2024
17 upselling strategies proven to convert
Imagine browsing your favorite online store, looking for a new coffee maker. As you're about to check out, a suggestion pops up for a specialty coffee blend that perfectly matches your new gadget. Intriguing, right?
Tina Donati
·
May 02, 2024
How to share product bundles in Klaviyo email flows
How to leverage product bundles in your email flows and campaigns without causing friction to your brand’s operations.
Tina Donati
·
Mar 10, 2024
How Gothrider Coffee simplified shipping with Simple Bundles
Simple Bundles streamlined Gothrider’s shipping process, enabling quicker order dispatch by providing clear bundle contents.
Tina Donati
·
Feb 22, 2024
How barcode tech helps Shopify brands improve traceability
By Shane Morris | Business Development Director Ecommerce at GS1 US You may be familiar with the most well-known GS1 Standard—the UPC barcode. But did you know that the retail industry is on the verge of a major change to respond to increased consumer demand for more information? Brands
Lichen Zhang
·
Dec 01, 2023
The 5 best upsell apps on Shopify
We tested a total of 15 upsell apps and selected the top five upsell apps based on hours of testing, merchant interviews, and app reviews.
Lichen Zhang
·
Nov 10, 2023
Master BFCM bundles and boost holiday sales
During the holidays, brands have a unique opportunity to create bundles that boost the Average Order Value (AOV) and cultivate long-term customer loyalty.
Tina Donati
·
Oct 21, 2023
How to Design High-Converting Bundle Pages (+10 Examples)
Are your product bundle landing pages driving the number of conversions you’d like? If not, that’s what we’re here for.
Tina Donati
·
Sep 29, 2023
FSMA 204: How Shopify Food Brands Can Boost Traceability
Whether you're a food manufacturer, supplier, or trading partner in the supply chain, it’s important to understand the new rule under the US Food and Drug Administration’s (FDA) Food Safety Modernization Act (FSMA) and how GS1 Standards can provide an important foundation for food safety.
Lichen Zhang
·
Aug 16, 2023
The best Shopify apps according to 7 Shopify Plus brands
We meticulously gathered insights from industry experts, including interviews with seven prominent Shopify Plus brands.
Tina Donati
·
Jul 05, 2023
GS1 US and the common supply chain standards you should know
To succeed in today's global marketplace, brands of all sizes need efficient supply chain management. As e-commerce and multi-channel selling become more popular, it's critical to have a standardized way of managing the different parts of your supply chain.
Lichen Zhang
·
Jul 03, 2023
How West Rock Apparel uses Bundles to drive online sales
When operating an apparel brand, bundles may not be the first tactic that comes to mind. But what if we told you there’s an apparel brand that sees 20% of orders come from bundles, driving a 26% increase in AOV? Meet West Rock Apparel, a sustainable, organic baby and
Tina Donati
·
May 16, 2023
The benefits of streamlined shipping for product bundling
Discover how you can strategically stay ahead of the competition by leveraging the power of streamlined shipping for personalized bundling operations.
Lichen Zhang
·
May 15, 2023
Grow your Shopify food brand with traceability tools
Meet compliance and drive growth with affordable industry-standard traceability.
Lichen Zhang
·
May 05, 2023
How to sell perishable food products on Shopify
Discover the essentials of selling perishable food products online, from choosing the ideal sales platforms to handling packaging, shipping, and compliance with confidence.
Lichen Zhang
·
May 04, 2023
How personalized bundles empowered Loaded's back-end operations
Learn how the supplements brand Loaded uses customization to stay ahead of the competition.
Tina Donati
·
Apr 16, 2023
6 effective bundling strategies to boost profit and average order value
How you can strategically approach your bundling strategy to improve your net income.
Tina Donati
·
Mar 07, 2023
How food brands manage recalls online and in-store
Food traceability is more important now than ever. As customers shift massively to online grocery shopping, it’s become essential for retailers and suppliers to include food traceability procedures into their e-commerce operations.
Lichen Zhang
·
Jan 04, 2023
5 BFCM bundle ideas to boost your average order value
Whether you’re preparing for BFCM, the holiday season, or other peak shopping times of the year, change the game and create bundles customers love, while retaining a healthy profit margin for your business.
Lichen Zhang
·
Oct 01, 2022
Categories
Browse by topic to find bundling strategies, Shopify app guides, case studies, and operational playbooks for your store.
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Best Shopify apps
Explore the top Shopify apps across all categories, including bundling, subscriptions, upsells, reviews, and more. These expert-curated lists compare features, pricing, and use cases to help Shopify merchants choose the best apps for their store.
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Bundle tutorials
Learn how to create product bundles on Shopify with step-by-step tutorials for mix-and-match, multipacks, tiered pricing, and subscription bundles using Simple Bundles.
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Bundling strategies
Discover proven product bundling strategies to boost AOV, retention, and sales for your Shopify store.
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Case studies
Real merchant stories showing how Simple Bundles helps Shopify stores grow sales, streamline operations, and create powerful bundle experiences.
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ecommerce operations
Learn how to streamline bundle fulfillment, manage SKUs, and optimize inventory for faster, error-free shipping.
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Holiday bundles
Find bundle ideas and strategies to maximize sales during BFCM, the holidays, and other peak shopping seasons.
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Shopify tips
Actionable tips, insider tricks, and smart strategies to help you build, optimize, and grow your Shopify store.
The easiest way to grow AOV
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